Fight for the fittest – Insurance discounts for the active

  Fight for the fittest – Insurance discounts for the active Rupert Murdoch wears one, so does Gwyneth Paltrow. Wearable fitness devices are the latest must-have accessory for health conscious media moguls, celebrities and ordinary Australians. So it was only a matter of time until health insurers got behind the trend. Some major health funds have recently launched campaigns to attract new members by offering them free fitness-tracking devices. Wristbands such as Fitbit, Polar Loop, …